The Brand Called You: Make Your Business Stand Out in a Crowded Marketplace

The Brand Called You: Make Your Business Stand Out in a Crowded Marketplace Review

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The international bestseller-now updated for an even bigger, brand-savvy market

Self-published in 2005, this step-by-step guide for professionals looking to develop a strong company brand has become an international sensation, selling more than 65,000 copies worldwide and hitting #3 on Japan's business bestseller list. This invaluable guide teaches you the vital principles and skills of personal branding, including how to craft an emotionally resonant branding message, create top-quality branding tools, and attract a constant flow of business.

“Montoya's Personal Branding ideas are going to change how business owners and professionals promote themselves.”-Robert G. Allen and Mark Victor Hansen, coauthors, The One-Minute Millionaire

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Rerate Products

• The Brand You 50 : Or : Fifty Ways to Transform Yourself from an 'Employee' into a Brand That Shouts Distinction, Commitment, and Passion!
• The 10Ks of Personal Branding: Create a Better You
• Me 2.0, Revised and Updated Edition: 4 Steps to Building Your Future
• Me 2.0: Build a Powerful Brand to Achieve Career Success
• Career Distinction: Stand Out by Building Your Brand

Customer Review

Jul 19, 2011 17:16:04